Job Title: Director, CareWorks
Position Summary
We are seeking a seasoned start-up leader to build CareWorks – a learning experience organization that will bring expert training solutions to the fast growing home care marketplace. Powered by lean start-up and design thinking methods, CareWorks will ramp up to fill a critical training gap in the home care workforce nationwide and prevent the coming care crisis. Over the next decade, demand for home care workers will grow to more than 2 million making home care America’s “top job.” Yet, this “top job” is largely characterized by limited or no training leading to high on-the-job injury rates and compromises to quality of care. CareWorks is on a mission to fill this gap with high value, evidence based learning experiences designed for busy home care workers who want to build knowledge and skills to provide safe, quality care with empathy and compassion. Powered by new and experimental learning science and technology solutions, CareWorks will offer solutions that are easy to access, fun, and relevant. This leadership position will drive all aspects of start-up. If you have hands-on start-up experience in long-term care, healthcare, or education and want to make a difference in the lives of home care workers and the older adults and people with disabilities they care for, we want to hear from you!
Responsibilities
· Building service design and leading experiments to test design features using lean start-up and service design methods
· Developing home care industry partnerships
· Conducting customer insight and competitive research
· Developing and managing brand strategy including message testing
· Building technology partnerships
· Developing and managing pricing strategy
· Building growth strategy including investment partnerships
· Managing brand strategy
· Leading product adaptation
· Building and managing all aspects of operations capacity including budget, contracts, people
Education & Experience
· Bachelor’s or Master’s degree in business development, innovation, or similar field
· 5 years of progressive, hands-on experience related to this position.
· Experience in long-term care, healthcare, or education preferred.
· Demonstrated track record of building new businesses or incubating services within an existing business
· Strong track record and enthusiasm for deploying new technology to optimize service delivery design
· Strong financial aptitude and savvy
· Solid partnership development skills
· Strong ability to clearly communicate logic verbally and through writing and sketching
· Sense of humor
· Strong connection to improving home care jobs to benefit workers, consumers, and society
Application Process
· Please submit the following to: info@cobosgroup.com
o Resume
o Cover Letter
o Examples of service design of new products